Interactive videos are a powerful way to engage your customers and simplify their shopping experience. If you're looking to let viewers add Shopify products to their cart straight from your videos, here's a straightforward guide to get you started.
1. Create the "Add to Cart" Permalink
To link a Shopify product to your cart, you'll need to create a special permalink. This URL will automatically add a specific product variant to a customer's cart when they click it. The structure for the link is:
{your website domain}/cart/add/{Shopify product variant ID}
For example:
https://www.yourwebsite.com/cart/add/45050990788771
To find the product variant ID, follow Shopify’s guide on locating variant IDs. Each product and variant in your store has a unique ID, so ensure you're using the correct one.
2. Access the Zeacon Studio
Once you've created your permalink, log in to your Zeacon account and navigate to the Library page. Find the video you want to enhance and open the Studio for that video.
3. Add the Permalink to Your Video Widget
In the Studio, locate the Widget CTA field. Paste the permalink you created earlier into this field. By doing this, you’re assigning the "Add to Cart" function as the interactive element in your video. When viewers click the Widget while watching, the linked product will be added directly to their cart.
4. Save and Publish Your Changes
Once the permalink is added, click the Save button in the top-right corner of the page to publish your updates. This ensures the changes are live and ready for customers to use.